Caleb Gilbertson

UPDATE – MAY 12, 2025 U.S.–China Tariffs Take a 90-Day Breather Just as we were hitting “publish,” on the latest update to tariffs and the promo industry, the White House and Beijing made a rare move: they hit pause. As of this morning, the two sides have agreed to roll back tariffs for 90 days. […]

Planning a corporate event can feel like herding cats (minus the claws, hopefully!). The first time, you’re blindsided by the chaos, but as you gain experience, you learn to keep a few treats in your pocket. Metaphorically, of course. That’s where this corporate event planning checklist originated. As difficult as they are to plan, corporate events […]

Whether your retail merchandise lives online or in the real world, crafting an effective merchandising strategy should be your first step in designing a customer experience that keeps people coming back. We build company stores and in-person displays for companies of all industries and sizes, so we’ve compiled our key insights and approaches to meeting […]

Can you believe what started as an online bookstore is now a shopping platform that hosts everything a person could ever need? Consumers can now receive same-day deliveries, make fast and easy returns, and find a variety of products that can be purchased with just one click.  Amazon has set a new standard for eCommerce, […]

Today’s businesses always look for new ways to connect with people. But let’s be honest: most branded merchandise ends up in the trash faster than you can say “swag.” How can we make your brand live long after the handshake meet-and-greet? Think high-quality. Our well-curated products not only create instant connections but also foster repeat […]

In 2024, 90 percent of global consumers want companies to care about social and environmental issues. How can you become an eco-conscious brand that people want to interact with and buy from through sustainable merchandise ideas? Imprint Engine has more than a decade of experience helping brands create products that don’t end up in landfills […]

Have you ever felt like something is supposed to be common knowledge – but you don’t know the first thing about it? Don’t let that be your experience with business gifts for clients! Understanding corporate gifting trends, and knowing how to use gifting, can give your business a massive leg up. If you’re not already […]

Retirement can feel like taking down the Christmas decorations. It’s nostalgic and emotional, but it also marks the beginning of a new season. No matter what led up to this point, retirement is a huge milestone that should be marked with an appreciation gift. That’s why we felt the need to make a curated list […]

Forget boring business tactics. Corporate gifting is your secret weapon to improve your brand image and relationships. Enrich your relationships: Each thoughtful interaction deposits currency and builds rapport. The more personalized and timely your corporate gifting strategy is, the more your balance grows—turning clients into loyal fans and employees into brand advocates. Imprint Engine empowers […]

The workforce is about to undergo significant changes. In 2025, 60% of employees will be millennials—a generation that places Corporate Social Responsibility (CSR) at the forefront of their priorities. It involves environmental stewardship, community engagement, and ethical practices. Why should you be paying attention? In this blog, we’re going to cover actionable steps you can […]