Caleb Gilbertson

Picture this: You’re eagerly awaiting the new branded sweatshirt your company sent out as a thank you gift for such a great quarter. But when you finally receive it, you find that its quality is, well…awful. The fabric seems thinner than it appeared in the email, the seams are already fraying, or the design looks […]

Has anyone ever skimmed over your anniversary or significant milestone? Or even worse, forgotten it altogether? It doesn’t feel great and it happens far too often when you don’t have a plan for giving out years of service awards for employees. People deserve (and love) to be celebrated! We built the Imprint Engine brand around […]

Are you struggling to balance marketing, sales, and event efforts while maintaining a good relationship with customers? You’re not alone. According to Forbes, 80% of customers want personalized experiences across all touch points. This is where it gets interesting. There is an essential piece that most brands are getting wrong when it comes to Customer Relationship […]

Have you ever wondered how some brands get their names on people’s lips? It’s not magic (although creative marketing can sometimes feel that way); a core part of their plans is having a promotional budget.  So, what is a promotional budget? This is the pile of cash you’ve specifically set aside to promote your product […]

Gifting is a powerful tool for strengthening relationships. Whether you’re rewarding a hard-working employee, celebrating a holiday, or acknowledging an important customer, a thoughtful gift tells them you value whatever it is they bring to the table. While there are some basic compliance rules like maintaining a low fair-market value, giving gifts to clients is […]

Corporate gifting platform Sendoso recently announced its acquisition of Alyce, combining two of the more well-known companies in the promotional marketing space. However, the two platforms continue to operate independently. A growing industry means an ever-changing landscape of platforms available to streamline your business’s gifting goals. Let’s take a closer look at Alyce vs Sendoso, […]

So you’re in charge of your organization’s promotional products and brand experiences. Congrats! You may not think so yet, but this is going to be fun. Before we get into curating the perfect set of products and experiences for your team, you have to learn how to set your swag budget. Budgets for promo products […]

Gifting and promotional marketing are incredible tools for boosting sales and employee retention. But it’s not as simple as sending out products and waiting for the benefits to flow in. There are many different factors on your plate such as budgeting for quality products, sourcing said products, mastering the complicated art of logistics, managing ongoing […]

It’s a simple fact: gifts are always worth the investment, but the promo industry can be an intimidating one to jump into. With the countless features and capabilities available, it’s hard to narrow down which brand marketing partner is the best fit for your company and goals. SwagUp is a popular option for managing brand […]

Remote work is transforming the workplace and empowering organizations to hire people from all over the world. Having a global team undoubtedly makes for great business. Dispersed employees provide increased diversity, local expertise, and an edge in an increasingly competitive global economy. But with physical distance, there are plenty of challenges when it comes to […]