So you’re in charge of your organization’s promotional products and brand experiences. Congrats! You may not think so yet, but this is going to be fun. Before we get into curating the perfect set of products and experiences for your team, you have to learn how to set your swag budget. Budgets for promo products […]

Remote work has become the norm in recent years, and businesses are still exploring the best ways to support and connect their teams from afar. While smaller or more localized companies are beginning to engage in more in-person events, global companies are still facing a familiar challenge: How do you keep a large, remote team […]

Best Sendoso Alternatives in 2024 There’s a lot to consider when looking for the right gifting and brand marketing partner. Sendoso is one commonly used gifting platform, but as the promotional industry continues to flourish, it’s a good idea to explore all your options as other platforms emerge and evolve. We did some research so […]

Imagine it’s the holiday season, and your company is gearing up to express gratitude to clients, partners, and employees. You want to make a lasting impression that reflects your brand’s values and appreciation. How will they feel when opening the box? It’s the warm, small gestures that count. Plus, it is strategic. To answer the […]

Promotional Budget Methods According to Bizzabo, 80.4% of organizers identify in-person events as their most impactful marketing channel. However, when it comes time to get the paper and pen to start budgeting, skilled individuals from marketing to HR often need help knowing where to start. This guide will discuss four simple and actionable promotional budget […]

Remote work is transforming the workplace and empowering organizations to hire people from all over the world. Having a global team undoubtedly makes for great business. Dispersed employees provide increased diversity, local expertise, and an edge in an increasingly competitive global economy. But with physical distance, there are plenty of challenges when it comes to […]

The workforce is about to undergo significant changes. By 2025, 60% of employees will be millennials—a generation that places Corporate Social Responsibility (CSR) at the forefront of their priorities. It involves environmental stewardship, community engagement, and ethical practices. Why should businesses pay attention? Let’s explore actionable steps you can take to enhance your Corporate Social […]

As global environmental awareness increases, it is now an expectation from consumers and workers that businesses have sustainability initiatives in place. In fact, 88% of employees believe it is no longer acceptable for companies to just make money; companies must positively impact society as well. In another survey, 83% of millennials said they’d be more […]

Technically we’re not scientists. But we do consider ourselves experts in the science behind brand experiences. We call it The Gifting Effect (so do researchers Michela Balconi and Giulia Fronda). It goes far beyond your company’s holiday party or branded merch. It’s ingrained in nearly every facet of our lives. The Gifting Effect entails more […]

Behind every big win is an all-star lineup of talent, whether they’re playing a game or collaborating at work. You’ve heard there’s no ‘I’ in team, so why tackle a project as complicated and nuanced as a company-wide brand experience all by yourself? Sure, it may seem easy enough — sourcing affordable yet desirable products, […]

So you’re thinking about how to best manage your inventory. To bring in a third party or not to? What if owning inventory ourselves turns out to be a waste of money? Are stock and inventory the same thing? What if we over-purchase? What if I mess it all up and get uninvited to the […]

If planning this year’s gifts and brand experiences feels like a checkbox on your to-do list, you’re going about it all wrong. Tokens of appreciation prove again and again to be effective in engaging your team, boosting morale, increasing productivity and strengthening company culture. But you’ve heard ‘quality over quantity’ or ‘haste makes waste’ and […]