Paintbrush mixing different blue, red, and purple colors

FEATURED POST

What is Promotional Mix? Real-World Examples + Tips

Think your promotional mix is just about blasting discounts and hoping for the best? Think again. Many marketers fall into the trap of treating the promotional mix as a one-size-fits-all solution, but this scattershot approach rarely hits the mark. Here’s the truth: a successful promotional mix isn’t about random tactics or quick fixes. It’s a […]

Medium.com: Creating A Culture Of Wow

Posted on Thu Nov 11, 2021.

Pictured above left to right: Travis Veit (Founder & CCO), Caleb Gilbertson (Founder & CEO), & Zach Sussman (Partner & CMO) This article is a snippet from our recent article in Authority Magazine, part of Medium.com – Read the full article here There’s many things that go into creating a “culture of wow” I’ll provide […]

New Logo. Same Passion.

Posted on Thu Oct 28, 2021.

Over the past few years, we’ve gone through quite a few changes at Imprint Engine. Pivoting our business to help our clients adjust to the realities of Covid-19, rapidly increasing the size of our team, bringing decoration capabilities in house, and moving to a brand new corporate headquarters just to name a few. In 2021 […]

WCCO: Imprint Engine Donates Over $115,000 In PPE

Posted on Tue Jan 5, 2021.

For some, it’s been a year of adjustment, flexibility, and change in normal habits. For many though, it’s been a complete disruption in their daily lives including the loss of jobs and loved ones. This year has taken a toll on all of us both mentally and physically, and without the shared sacrifices of all, […]

Imprint Engine’s 5 W’s of Holiday Gifting

Posted on Mon Oct 12, 2020.

Who should our company be giving gifts to this holiday season? Identify who you’re giving gifts to. Be thoughtful about your list, being cognizant of relationships between potential recipients so that one client doesn’t receive something when another client is overlooked entirely. We’ve seen this happen many times, and it’s important to be intentional about […]

Kits: The Hottest Trend in Promotional Marketing

Posted on Thu Aug 8, 2019.

In today’s highly competitive and overcrowded marketplace companies are looking for new creative ways to stand out, reward employees, gain customer loyalty, and win new business. The millennial generation has solidified the idea that consumers value experiences over things, and that extends to gifting. Everything needs to be an experience from the moment the package […]

Purchase Behavior of G.I. Generation and The Silent Generation

Posted on Mon Aug 6, 2018.

Last week Imprint Engine’s blog focused on the purchase behavior of Baby Boomers. The last two generations we will be covering are the G.I. generation and The Silent Generation. The reason we have lumped these generations together is that a majority of their purchase behaviors are identical. Consumer Insights of Baby Boomers The G.I. or Greatest […]

Building Brand Equity With Custom Promotional Products

Posted on Mon Aug 6, 2018.

Your company wants their brand to stand out amongst a sea of promotions, but what is the best way to do this? Working with a branding partner to create a custom promotional product. Customers are always looking for a brand that has ingenuity and a one of a kind promotion can give you an edge […]

Promotional Product Campaigns

Posted on Mon Aug 6, 2018.

As a business owner who has built their brand upon incredible service or on a great product, you may want to capitalize on your brand equity. Brands who specialize in service, or who have not yet ventured into products that promote their brand, benefit from working with company that has the infrastructure to compile quality […]

Refreshing Your Growth Potential

Posted on Mon Aug 6, 2018.

Has your growth become stagnant in the face of industry changes? Has your brand been positioned the same way since your company’s inception? If either of these situations have arisen for you and your team it may be time for a brand or positioning refresh. A brand refresh can mean a shift in the dynamics of […]

Brand Management and Promotional Products

Posted on Mon Aug 6, 2018.

We are here to help you make a first impression on thousands of new customers. Imprint Engine is a brand management and promotional product company that will work with you to make a large impact and get your company results. Our company can provide a variety of services that will draw consumers to your business […]